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Persuasion in the media age.

Borchers, Timothy A.

Persuasion in the media age. - 2nd ed. - U.S.A: Mc Graw Hill, 2005. - xxv,448p.: ill.; 23cm.

Include bibliographical references and index

ISBN: 0-07-286291-2

Subjects--Topical Terms:
Persuasion (Rhetoric)
Mass media
Media age

LC Class. No.: SJMC P301.5.P47B67

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