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Analysis of factors influencing consumer purchase intention for foreign versus domestic products in Tanzania

Mzalendo, Ryoba

Analysis of factors influencing consumer purchase intention for foreign versus domestic products in Tanzania - Dar es Salaam : University of Dar es Salaam. 2012, - xii, 89p. : ill. ; 30cm

Includes bibliographical references

Subjects--Topical Terms:
Consumer behavior
Purchasing
Manufactures
Foreign products
Domestic products
Tanzania

LC Class. No.: THS EAF HF5415.33.T34M92

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