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Strategy, winning in the market place: core concepts, analytical tools, cases

Thompson, Arthur A.

Strategy, winning in the market place: core concepts, analytical tools, cases - Boston: McGraw-Hill, 2004 - xxxii,326p.: ill.; 27cm.

Includes cases, and index

ISBN: 0-07-284770-0

Subjects--Topical Terms:
Strategic planning
Industrial management
Conglomerate-corporations-management
Strategic planning-case studies
Corporations-management

LC Class. No.: HD30.28.T543

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