Marketing research
Parasuraman, A.
Marketing research - Boston: Houghton Mifflin Company, 2004 - xxi,643p.: ill.; 27cm.
Includes bibliographical references and index
0618000623
Marketing research
HF5415.2 .P37 2004
Marketing research - Boston: Houghton Mifflin Company, 2004 - xxi,643p.: ill.; 27cm.
Includes bibliographical references and index
0618000623
Marketing research
HF5415.2 .P37 2004