The influenceof social media on SMEs' Consumers' purchase decisions in Tanzania the moderating effect of Gender
Sharif, Anuar
The influenceof social media on SMEs' Consumers' purchase decisions in Tanzania the moderating effect of Gender - Dar es Salaam. : University of Dar es Salaam. 2022. - xii,70p. : ill. ; 30cm.
Includes bibliographical references
Small business
Consumers
Purchasing
Moderate effect of gender
Tanzania
THS EAF HD2346.5T34S437
The influenceof social media on SMEs' Consumers' purchase decisions in Tanzania the moderating effect of Gender - Dar es Salaam. : University of Dar es Salaam. 2022. - xii,70p. : ill. ; 30cm.
Includes bibliographical references
Small business
Consumers
Purchasing
Moderate effect of gender
Tanzania
THS EAF HD2346.5T34S437