Media and Communication research methods : an introduction to Qualitative and Quantitative approaches

Berger Arthur Asa

Media and Communication research methods : an introduction to Qualitative and Quantitative approaches - 5th ed. - Los Angels: Sage; 2020 - xix,463P.: ill.; 23cm

Includes bibliographical references and index

978-1-5443-3268-0


Mass media-Research-Methodoloy
Communication-Research-Methodology
Los Angels

SJMC P91.3.B385