Influence of packaging on brand equity of bottled water in Dar es salaam, Tanzania

Mushi, Brenda Raymond

Influence of packaging on brand equity of bottled water in Dar es salaam, Tanzania Brenda Raymond Mushi - Dar es salaam: University of Dar es salaam, 2023. - xii,72p.; ill.; 30cm.

Includes; bibliographical references,
Thesis: Master of Business Administration-University of Dar es salaam.


Packaging
Brand
Dar es salaam
Tanzania

THS EAF HF 5570.T34M874