Normal view MARC view ISBD view

Essential marketing : a global managerial approach

McCarthy, E. Jerome

Essential marketing : a global managerial approach - 10th ed. - Homewood : Irwin Publishers., 2006. - xxxix, 638p. : ill. ; 28cm.

Includes bibliographical references

ISBN: 1397800729359

Subjects--Topical Terms:
Marketing management,
Marketing
Canada
Management
Export marketing

LC Class. No.: HF5415.M378

Place hold
Print
Cite
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)