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Instructor's manual to accompany strategic marketing problems: cases and comments

Kerin, Roger A.

Instructor's manual to accompany strategic marketing problems: cases and comments - Boston: Allyn and Bacon, Inc, 1978. - vi, 295p.: ill. ; 28cm. - (Pages 3-16 are missing 112-136, 157-168, 175-184 & 208-225) .

ISBN: 0205059813

Subjects--Topical Terms:
Marketing
Management
Decision making

LC Class. No.: FCM HF5415.135.K47

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