Advertising : mass communication in marketing
Littlefield, James E.
Advertising : mass communication in marketing - 3rd ed. - Boston: Houghton Mifflin Company, 1970. - 544p.: ill.; 24cm.
Includes index
Advertising
FCM HF5823.L5
Advertising : mass communication in marketing - 3rd ed. - Boston: Houghton Mifflin Company, 1970. - 544p.: ill.; 24cm.
Includes index
Advertising
FCM HF5823.L5