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The Irish consumer market a guidebook for marketing professionals

Lambkin, M.

The Irish consumer market a guidebook for marketing professionals M. Lambkin - Dublin Blackrock Co. Dublin 1996 - 99p. ill. 30cm.

ISBN: 0952159414

Subjects--Topical Terms:
Marketing management
Consumer-marketing guide

LC Class. No.: PAM QTO HF5415.L3

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