The influence of online branding on customers brand loyalty: (Record no. 132967)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00713nam a2200181 4500 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | UDSM |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | THS EAF HF5415.1255.T34K343 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kahangwa,Irene venant |
| Relator term | Author |
| 245 04 - TITLE STATEMENT | |
| Title | The influence of online branding on customers brand loyalty: |
| Remainder of title | a case of serengeti breweries limited, Tanzania |
| Statement of responsibility, etc. | Irene Venant Kahangwa |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Dar es salaam |
| Name of publisher, distributor, etc. | University Of Dar es salaam |
| Date of publication, distribution, etc. | 2022. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii,79p.; |
| Other physical details | ill.; |
| Dimensions | 30cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes Bibliographical References<br/>Thesis: MA( BUSINESS ADMINISTRATION) - University Of Dar es salaam. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Source of heading or term | Branding ( Marketing) |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Source of heading or term | Branding loyality |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Source of heading or term | serengeti breweries limited |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Source of heading or term | Tanzania |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Theses & Dissertation |
| Suppress in OPAC | No |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Loan category |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | East Africana Collection | Directorate of Library Services (UDSM) | Dr. Wilbert Chagula Library | East Africana Collection | 06/18/2024 | THS EAF HF5415.1255.T34K343 | 000000709774 | 06/18/2024 | 1 | 06/18/2024 | Theses & Dissertation | No loan | |||||
| Library of Congress Classification | East Africana Collection | Directorate of Library Services (UDSM) | Dr. Wilbert Chagula Library | East Africana Collection | 06/18/2024 | THS EAF HF5415.1255.T34K343 | 000000709775 | 06/18/2024 | 2 | 06/18/2024 | Theses & Dissertation | No loan |