An evaluation of advertising strategies of not-for-profit institutions : (Record no. 141749)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00795nam a22002057a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 000000336373 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20241010103637.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 241010b |||||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | UDSM |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | THS EAFHF5827.T34M85 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Baraka Mejar Mwalwega |
| Relator term | Author |
| 245 13 - TITLE STATEMENT | |
| Title | An evaluation of advertising strategies of not-for-profit institutions : |
| Remainder of title | a case of Tanzania Revenue Authority and the president's office-public service management |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Dar es Salaam : |
| Name of publisher, distributor, etc. | University of Dar es Salaam , |
| Date of publication, distribution, etc. | 2011. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii,87p. : |
| Other physical details | ill. ; |
| Dimensions | 30cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references<br/>Thesis : MBA(Marketing) -University of Dar es Salaam<br/> |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Tanzania Revenue Authority (TRA) |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Theses & Dissertation |
| Suppress in OPAC | No |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Loan category |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | East Africana Collection | Directorate of Library Services (UDSM) | Dr. Wilbert Chagula Library | 10/10/2024 | THS EAFHF5827.T34M852 | 000000336373 | 10/10/2024 | 10/10/2024 | Theses & Dissertation | No loan | |||||
| Library of Congress Classification | East Africana Collection | Directorate of Library Services (UDSM) | Dr. Wilbert Chagula Library | 10/10/2024 | THSEAFHF5827.T34M852 | 000000336377 | 10/10/2024 | 10/10/2024 | Theses & Dissertation | No loan |