Handbook of marketing research (Record no. 150875)

MARC details
000 -LEADER
fixed length control field 00472nam a2200181 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-07-020462-4
040 ## - CATALOGING SOURCE
Transcribing agency UDSM
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number REF HF5415.2.F419
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Ferber, Robert
Relator term Author
245 1# - TITLE STATEMENT
Title Handbook of marketing research
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York:
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. 1974
300 ## - PHYSICAL DESCRIPTION
Other physical details ill.;
Dimensions 23cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references
650 1# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research
650 1# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Handbooks
650 1# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Manuals etc.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Book
Suppress in OPAC No
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type Loan category
    Library of Congress Classification     Reference Collection Directorate of Library Services (UDSM) UDSM Library 11/04/2025   REF HF5415.2.F419 000000023388 11/04/2025 11/04/2025 Book No loan
    Library of Congress Classification     Reference Collection Directorate of Library Services (UDSM) UDSM Library 11/04/2025   REF HF5415.2.F419 000000023386 11/04/2025 11/04/2025 Book No loan