Concepts for modern marketing (Record no. 54118)

MARC details
000 -LEADER
fixed length control field 00500nam a2200169Ia 4500
001 - CONTROL NUMBER
control field 000000273815
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230524s9999 xx 000 0 und d
040 ## - CATALOGING SOURCE
Transcribing agency UDSM
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number FCM HF5415.D39
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Day, Ralph L.
Relator term Author
245 10 - TITLE STATEMENT
Title Concepts for modern marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Scranton, Pennslyvania :
Name of publisher, distributor, etc. International Textbook Company,
Date of publication, distribution, etc. 1968.
300 ## - PHYSICAL DESCRIPTION
Extent ix,324p.
Other physical details : ill.
Dimensions ; 24cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Book
Suppress in OPAC No
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type Loan category
    Library of Congress Classification     University of Dar es Salaam Business School (UDBS) Directorate of Library Services (UDSM) Directorate of Library Services (UDSM) 11/24/2023   FCM HF5415.D39 000000273815 11/24/2023 11/24/2023 Book No loan
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