Normal view MARC view ISBD view

A collection of outstanding case in marketing management (Record no. 54356)

MARC details
000 -LEADER
fixed length control field	00560nam a2200193Ia 4500
001 - CONTROL NUMBER
control field	000000296761
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	230524s9999 xx 000 0 und d
040 ## - CATALOGING SOURCE
Transcribing agency	UDSM
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	FCM HF5415.13.C64
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Zikmund, William G.
Relator term	Author
245 12 - TITLE STATEMENT
Title	A collection of outstanding case in marketing management
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	St. Paul :
Name of publisher, distributor, etc.	West Publishing Company,
Date of publication, distribution, etc.	1979.
300 ## - PHYSICAL DESCRIPTION
Extent	xi,516p. :
Other physical details	ill. ;
Dimensions	25cm.
650 1# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing management
650 1# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Canada
650 1# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Case studies
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	William J. Lundstrom
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme	Library of Congress Classification
Koha item type	Book
Suppress in OPAC	No

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Collection	Home library	Current library	Date acquired	Total checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type	Loan category
		Library of Congress Classification			University of Dar es Salaam Business School (UDBS)	Directorate of Library Services (UDSM)	Directorate of Library Services (UDSM)	08/15/2023		FCM HF5415.13.C64	000000296761	08/15/2023	08/15/2023	Book	No loan