Relationship marketing for competitive advantage: winning and keeping customers (Record no. 62738)

MARC details
000 -LEADER
fixed length control field 00560nam a2200217Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230524s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 07506 40170
040 ## - CATALOGING SOURCE
Transcribing agency UDSM
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.5.R455
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Payne, Adrian
245 #0 - TITLE STATEMENT
Title Relationship marketing for competitive advantage: winning and keeping customers
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Heinemann
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 1995
300 ## - PHYSICAL DESCRIPTION
Extent x,304p.
300 ## - PHYSICAL DESCRIPTION
Dimensions 24cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Customer relations
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name ill.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type

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