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Assessment of product branding as a strategy for winning markets among the brewing firms in Tanzania a case study of Tanzania Breweries Limited (TBL)

By: Material type: TextTextPublication details: Dar es Salaam. University of Dar es Salaam. 2012.Description: xii,62p. : ill. ; 30cmSubject(s): LOC classification:
  • THS EAF HF6146.P78T34P54
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Theses & Dissertation Dr. Wilbert Chagula Library East Africana Collection THS EAF HF6146.P78T34P54 (Browse shelf(Opens below)) Not for loan 000000343828
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THS EAF HF6146.158.M3252 Effectiveness of internet utilization as a marketing communication medium in developing countries: the case of Dar es Salaam city THS EAF HF6146.158.M3252 Effectiveness of internet utilization as a marketing communication medium in developing countries: the case of Dar es Salaam city THS EAF HF6146.I58T34R353 Effectiveness of digital advertising on customers' purchase decisions: the case of Brewing companies in Dar es Salaam THS EAF HF6146.P78T34P54 Assessment of product branding as a strategy for winning markets among the brewing firms in Tanzania a case study of Tanzania Breweries Limited (TBL) THS EAF HF6146.R3G77 Radio advertisement and business performance : a case of solar electric business of British Petroleum (BP) Tanzania Limited THS EAF HF6146.R3G77 Radio advertisement and business performance : a case of solar electric business of British Petroleum (BP) Tanzania Limited THS EAF HF6146.T42T34M37 Influence of television advertisements on customers' awareness of products in Tanzania


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