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Market-Led strategic change : a guide to tansforming the process of going to market
Material type:
TextPublication details: Oxford : Elsevier, 2009Edition: 4th edDescription: xix,551p. : ill. ; 23cmISBN: - 978-1-85617-504-3
- HF5415.13.P542
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Book Special Reserve | UDSM Library | Social Sciences Special Reserve Collection | HF5415.13.P542 (Browse shelf(Opens below)) | Not for loan | 000000316497 | ||
| Book | UDSM Library | Social Sciences Collection | HF5415.13.P542 (Browse shelf(Opens below)) | Available | 000000316498 |
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| HF5415.13.L395 Analysis for marketing planning | HF5415.13.L54 Instuctors manual with software: marketing models | HF5415.13.M39 The marketing game: with students CD-Rom | HF5415.13.P542 Market-Led strategic change : a guide to tansforming the process of going to market | HF5415.13.R35 Marketing dynamics : theory and practice | HF5415.13.W54 Below - the - promotion | HF5415.13.W656 Essential guide to marketing planning |
Includes index
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