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Contemporary advertising

By: Material type: TextTextPublication details: Boston : McGraw-Hill Irwin 2006Edition: 10th.edDescription: xvii, 614P.: ill.; 28cmISBN:
  • 0-07-296472-3
Subject(s): LOC classification:
  • SJMC HF5821.B62
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Item type Current library Collection Call number Status Date due Barcode
Book Directorate of Library Services (UDSM) School of Journalism and Mass Communication SJMC HF5821.B62 (Browse shelf(Opens below)) Available 0000000569
Book Directorate of Library Services (UDSM) School of Journalism and Mass Communication SJMC HF5821.B62 (Browse shelf(Opens below)) Available 0000000570
Book Directorate of Library Services (UDSM) School of Journalism and Mass Communication SJMC HF5821.B62 (Browse shelf(Opens below)) Available 0000000571
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SJMC HF5821.B62 Contemporary advertising SJMC HF5821.B62 Contemporary advertising SJMC HF5821.B62 Contemporary advertising SJMC HF5821.B62 Contemporary advertising SJMC HF5821.B62 Contemporary advertising SJMC HF5821.S55 World of advertising. SJMC HF5821.W5 The fundamentals of advertising

Includes bibliographical references and index

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