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Essentials of services marketing.

By: Contributor(s): Material type: TextTextPublication details: Singapore: Pearson Education South Asia Pte ltd, 2009.Description: xxxii,567p.: ill; 27.5cmISBN:
  • 9789810679958
Subject(s): LOC classification:
  • SJMC HD9980.5.W567
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Item type Current library Collection Call number Status Barcode
Book Directorate of Library Services (UDSM) School of Journalism and Mass Communication SJMC HD9980.5.W567 (Browse shelf(Opens below)) Available 0000001058

Include bibliographical references and index

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