Consumer behavior: implications for marketing strategy Del I. Hawkins, Roger J. Best, Kenneth A. Coney

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Material type: Text

TextPublication details: Chicago : Irwin, 1995.Edition: 6th edDescription: xix,649p. : ill. ; 25cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Book	UDSM Library	Social Sciences Collection	HF5415.U6H38 (Browse shelf(Opens below))	Available		000000436796

Previous	No cover image available No cover image available		No cover image available No cover image available					Next
Previous	HF5415.P77 1985 Marketing : basic concepts and decision	HF5415.R322 Principles of marketing	HF5415.S745 1987 Fundamentals of marketing	HF5415.U6H38 Consumer behavior: implications for marketing strategy	HF5415.V384 Marketing a global perspective	HF5415.V384 Marketing a global perspective	HF5415.1.H37 Marketing mistakes	Next

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