Exploring marketing research
Material type: TextPublication details: Australia : Thomson South-Western, 2007Edition: 9th edDescription: xv, 693p. : ill. ; 27cmISBN:- 9780324539028
- HF5415.2.Z54
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Book | UDSM Library | Social Sciences Collection | HF5415.2.Z54 (Browse shelf(Opens below)) | Available | 000000359271 | ||
Book | UDSM Library | Social Sciences Collection | HF5415.2.Z54 (Browse shelf(Opens below)) | Available | 000000359272 |
Browsing Directorate of Library Services (UDSM) shelves, Collection: Social Sciences Collection Close shelf browser (Hides shelf browser)
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HF5415.2 .P37 2004 Marketing research | HF5415.2.P736 Essential of marketing | HF5415.2.P76 Essentials of marketing research | HF5415.2.Z54 Exploring marketing research | HF5415.2.Z54 Exploring marketing research | HF5415.3.H67 Consumer behavior: application of theory | HF5415.3.M9 Consumer behavior ad marketing management |
Includes bibliographical references and index
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