Principles and practice of marketing
Material type: TextPublication details: London. : Thomson. 2006.Description: xviii,744 : illus. ; 27cmISBN:- 978-1-84480-120-6
- HF5415.B66
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Book | UDSM Library | Social Sciences Collection | HF5415.B66 (Browse shelf(Opens below)) | Available | 000000358139 |
Browsing Directorate of Library Services (UDSM) shelves, Collection: Social Sciences Collection Close shelf browser (Hides shelf browser)
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HF5387.A56 Business ethics 99/00 | HF5387.C35 Business and society | HF5387.C35 Business and society | HF5415.B66 Principles and practice of marketing | HF5415.C62 Marketing communications management : concepts and theories ,cases and practices | HF5415.G4 Marketing cases | HF5415.H874 1983 Marketing theory : the philosophy of marketing science |
Includes bibliographical references and index
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