Strategy in advertising : matching media and messages to markets and motivations
Material type:
TextPublication details: Lincolnwood : NTC Business Books, 1990Edition: 2nd edDescription: xxx,406p. ; 24cmSubject(s): LOC classification: - HF5821.B53
| Item type | Current library | Collection | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
| Book | UDSM Library Social Sciences Collection | Social Sciences Collection | HF5821.B53 (Browse shelf(Opens below)) | Available | 000000150966 |
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