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The marketing digest
Material type:
TextPublication details: London : Heinemann Educational Books, 1988Description: xii,436p. : ill. ; 24cmISBN: - 0-434-91940-3
- HF5415.M37
| Item type | Current library | Collection | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
| Book | UDSM Library Social Sciences Collection | Social Sciences Collection | HF5415.M37 (Browse shelf(Opens below)) | Available | 000000138128 | |
| Book | Directorate of Library Services (UDSM) | School of Journalism and Mass Communication | IJM HF5415.M37 (Browse shelf(Opens below)) | Available | 000000411488 |
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| HF5415.G8 The basic arts of marketing | HF5415.H874 1983 Marketing theory : the philosophy of marketing science | HF5415.M3 Marketing boards in tropical Africa | HF5415.M37 The marketing digest | HF5415.M374 Marketing : the core | HF5415.P3 Introductory marketing | HF5415.R52 The marketing experience |
Includes bibliographical references and index
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