Integrated marketing
Material type: TextPublication details: London: B.T. Batsford, 1967.Description: 415p.: ill.; 23cmSubject(s): LOC classification:- FCM HF5415.1.J28
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Book | UDSM Library | University of Dar es Salaam Business School (UDBS) | FCM HF5415.1.J28 (Browse shelf(Opens below)) | Available | 000000273767 |
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FCM HF5415.1.F8 Exploring the new management a study guide with cases, reading incidents, and exercises | FCM HF5415.1.G5 Marketing management | FCM HF5415.1.H37 Marketing mistakes | FCM HF5415.1.J28 Integrated marketing | FCM HF5415.1.K5 Quantitative analysis for marketing management | FCM HF5415.1.M3 Marketing an integrated approach | FCM HF5415.1.N43 Marketing management and information : a new case approach |
Includes bibliography: p.407-410
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