Strategic marketing: planning implementation and control
Material type: TextPublication details: Boston: Kent Publishing Company, 1983Description: x,500p. ill. 24cmISBN:- 0-534-00971-9
- FCM HF5415.S8689
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Book | Directorate of Library Services (UDSM) | University of Dar es Salaam Business School (UDBS) | FCM HF5415.S8689 (Browse shelf(Opens below)) | Available | 000000273232 |
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FCM HF5415.S675 Introductory marketing : a programmed approach | FCM HF5415.S675 Introductory marketing : a programmed approach | FCM HF5415.S694 Situations in marketing : a collection of marketing cases and questions | FCM HF5415.S8689 Strategic marketing: planning implementation and control | FCM HF5415.T35 Marketing : an integrated analytical approach | FCM HF5415.T35 Marketing : an integrated analytical approach | FCM HF5415.T35 Marketing : an integrated analytical approach |
Includes bibliographical references and index
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