Marketing management : analysis, planning, and control
Material type: TextPublication details: Englewood cliffs, New Jersey : Prentice-Hall, Inc., 1972.Edition: 2nd edDescription: xiv,885p. : ill. ; 25cmISBN:- 0-13-557389-0
- FCM HF5415.13.K64
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Book | Directorate of Library Services (UDSM) | University of Dar es Salaam Business School (UDBS) | FCM HF5415.13.K64 (Browse shelf(Opens below)) | Available | 000000272654 |
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FCM HF5415.13.K64 Problems in marketing managements | FCM HF5415.13.K64 Marketing management : analysis, planning, and control | FCM HF5415.13.K64 Marketing management : analysis, planning, and control | FCM HF5415.13.K64 Marketing management : analysis, planning, and control | FCM HF5415.13.K64 Marketing management : analysis, planning, and control | FCM HF5415.13.K65 Readings in marketing management | FCM HF5415.13.M32 Instructor's manual to accompany readings and cases in basic marketing |
Includes bibliographical references
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