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Marketing management : analysis, planning, and control
Material type:
TextPublication details: New Delhi : Prentice-Hall Inc, 1970.Description: 628p. : ill. ; 25cmISBN: - 0-13-557389-0
- FCM HF5415.13.K64
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Book | Directorate of Library Services (UDSM) | University of Dar es Salaam Business School (UDBS) | FCM HF5415.13.K64 (Browse shelf(Opens below)) | Available | 000000296965 |
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No cover image available No cover image available | No cover image available No cover image available |
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| FCM HF5415.13.K64 Marketing management : analysis, planning, and control | FCM HF5415.13.K64 Marketing management : analysis, planning, and control | FCM HF5415.13.K64 Marketing management : analysis, planning, and control | FCM HF5415.13.K64 Marketing management : analysis, planning, and control | FCM HF5415.13.K65 Readings in marketing management | FCM HF5415.13.M32 Instructor's manual to accompany readings and cases in basic marketing | FCM HF5415.13.M34 Mclver : marketing for managers: the practical man's guide to a complex subject |
Includes bibliographical references
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