Mclver : marketing for managers: the practical man's guide to a complex subject

Material type: Text

TextPublication details: London : Longman Group Ltd., 1972.Description: 224p. ; 21cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Book	Directorate of Library Services (UDSM)	University of Dar es Salaam Business School (UDBS)	FCM HF5415.13.M34 (Browse shelf(Opens below))	Available		000000273819

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Previous	FCM HF5415.13.K64 Marketing management : analysis, planning, and control	FCM HF5415.13.K65 Readings in marketing management	FCM HF5415.13.M32 Instructor's manual to accompany readings and cases in basic marketing	FCM HF5415.13.M34 Mclver : marketing for managers: the practical man's guide to a complex subject	FCM HF5415.13.M36 Marketing management: a text and guide	FCM HF5415.13.M36 Management information for marketing and sales	FCM HF5415.13.M321 Teacher's manual to accompany essentials of marketing	Next

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