Marketing strategy : the challenge of external environment

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Material type: Text

TextPublication details: London : Sage Publications , 1998.Description: viii,325p. : ill. ; 26cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Book	UDSM Library	Social Sciences Collection	HF5415.M452 (Browse shelf(Opens below))	Available	000000419536
Book	UDSM Library	Social Sciences Collection	HF5415.M452 (Browse shelf(Opens below))	Available	000000419546

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Previous	HF5415.M378 Essential marketing : a global managerial approach	HF5415.M378 Essential marketing : a global managerial approach	HF5415.M452 Marketing strategy : the challenge of external environment	HF5415.M452 Marketing strategy : the challenge of external environment	HF5415.M5 Mobile marketing : achieving competitive advantage through wireless technolgy	HF5415.M6 Problems in marketing : analysis and applications	HF5415.N65 Nonprofit marketing : marketing management for charitable an nongovernmental organisations	Next

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