TY - BOOK AU - Ndondole,Alex TI - Effect of digital marketing on customer satisfaction in the banking industry of Tanzania: a case of equity bank Tanzania AV - THS EAF HF5415.1265T34N366 PY - 2022/// CY - Dar es Salaam PB - University of Dar es Salaam KW - Internet marketing KW - Bank and banking KW - Consumer satisfaction KW - Tanzania N1 - Includes bibliographical references Thesis: MA Business Administration -University of Dar es Salaam ER -