TY - BOOK AU - Kash,Rick AU - Calhoun,David TI - How companies win: : profiting from demand - driven business models no matter what business you'er in SN - 978-0-06-200045-3 AV - HD58.8.K3767 PY - 2010/// CY - New York PB - Herper - Collins Publishers KW - Organization change KW - Organization effectiveness N1 - Includes index ER -