Massawe, Ahimidiwe

The role of market segmentation in enhancing firms service delivery: the case of mobile phone companies in Tanzania - Dar es Salaam: University of Dar es Salaam, 2006 - xii,85p.: ill.; 30cm.

Includes bibliographical references
Thesis: M.B.A (Marketing) University of Dar es Salaam



THS EAF HF5415.127.T34M3