Hollifield, C.Ann. <br/><br/>
Media management: a casebook approach. 

 - 5th ed. 
 - New York:  Routledge,  2016. 
 - xvi,416p.:  ill;  23cm. 
<br/><br/>Include bibliographical references and index 
<br/><br/><label>ISBN: </label>9781138901025 
<br/><br/><label>Subjects--Corporate Names: </label><br/>Media management<br/>Marketing<br/>New York
<br/><br/><label>LC Class. No.: </label>SJMC P96.M34M4