TY  - BOOK
AU  - Collis,David J.
AU  - Cynthia A, Montgomery
TI  - Corporate strategy:  : resources and scope of the firm 
AV  - SJMC HD30.28.C6433 
PY  - 1997///
CY  - Chicago 
PB  - : Rob Zwettler, 
KW  - Strategic planning
KW  - Business planning
ER  -