Makaya,Nana <br/><br/>
The influence of branding strategies on customer Loyalty in the Commercial Banks in Tanzania:  the case of Selected Banks 

 - Dar es Salaam:  University of Dar es Salaam;  2022, 
 - xiii;56p.:  ill.;  30cm. 
<br/><br/> Include: Bibliographical reference<br/>Thesis: MBA(Marketing)University of Dar es Salaam 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Branding (Marketing)<br/>Customer loyalty<br/>Banks and banking<br/>Tanzania
<br/><br/><label>LC Class. No.: </label>THS EAF HF5415.1255T34M353