Mabusi, Boni

Discount pricing in business and customer perception on the quality of beer brands : the case of Tanzania breweries limited - Dar es Salaam :University of Dar es Salaam, 2005 - xii,65p. :ill. ;30cm.

Includes bibliographical references
Thesis: MBA (marketing)-University of Dar es salaam




Price cutting
Tanzania Breweries Limited

THS EAF HF5417.T34.M3