TY  - BOOK
AU  - Pallangyo,Ngansuse
TI  - Discount pricing in business and customer perception of the quality of Soda brand:  : a case of coca cola kwanza products
AV  - THS EAF HG4028.P35 
PY  - 2006///
CY  - Dar es Salaam
PB  -  : University of Dar es Salaam
KW  - Business valuation
KW  - Capital investment
KW  - Capital assets pricing model
N1  - Includes bibliography
ER  -