TY  - BOOK
AU  - Kahangwa,Irene venant
TI  - The influence of online branding on customers brand loyalty: a case of serengeti breweries limited, Tanzania
AV  - THS EAF HF5415.1255.T34K343 
PY  - 2022///
CY  - Dar es salaam
PB  - University Of Dar es salaam
KW  - Branding ( Marketing)
KW  - Branding loyality
KW  - serengeti breweries limited
KW  - Tanzania
N1  - Includes Bibliographical References
Thesis: MA( BUSINESS ADMINISTRATION) - University Of Dar es salaam
ER  -