TY - BOOK AU - Musa,Micah TI - Effects of promotion customer's preference of mobile phnes operators: a case of vodacom Tanzania AV - THS EAF HF5438.5.M87 PY - 2015/// CY - Dar es Salaam PB - University of Dar es Salaam KW - Sales promotion KW - Vodacom (Tanzania) KW - Customer preference N1 - Includes bibliographical and references Thesis: MBA - University of Dar es salaam ER -