Determinants of branding strategies in Tanzania small and medium entreprises in Kinondoni municipal and Mbeya city
- Dar es Salaam: University of Dar es Salaam, 2015
- xii,79p.: ill.; 30cm.
Includes bibliographical and references Thesis: MBA (Marketing) - University of Dar es salaam
Branding (Marketing) Small business Kinondoni municipal Mbeya city Tanzania