TY - BOOK AU - Mabada,Sophia ED - UDSM TI - Branding strategies in small and medium enterprises (SMEs) operating in Dar es Salaam AV - THS EAF HF5415.1255.T34M32 PY - 2013/// CY - Dar es Salaam PB - : University of Dar es Salaam KW - Branding (Marketing) KW - Small business KW - Dar es Salaam KW - Tanzania N1 - Includes bibliographical references ER -