Masubo, Reuben Masubo <br/><br/>
Influence of television advertisements on customers' awareness of products in Tanzania 

 - Dar es Salaam:  University of Dar es Salaam,  2010 
 - xi,81p.:  ill.;  30cm. 
<br/><br/>Includes bibliographical references<br/>Thesis: MBA (Marketing)-University of Dar es Salaam<br/> 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Television advertisements<br/>Customers' awareness<br/>Tanzania
<br/><br/><label>LC Class. No.: </label>THS EAF HF6146.T42T34M37