Crask, Melvin R. <br/><br/>
Marketing research:   principles and applications  

 - New Jersey   Prentice-Hall  1995 
 - ix,286p.  ill.  28cm. 
<br/><br/><label>ISBN: </label>0-205-15641-x 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>LC Class. No.: </label>MATH HF5415.2.C728