TY  - BOOK
AU  - Crask, Melvin R.
TI  - Marketing research: : principles and applications 
SN  - 0-205-15641-x
AV  - MATH HF5415.2.C728 
PY  - 1995///
CY  - New Jersey 
PB  - Prentice-Hall
KW  - Marketing research
ER  -