William , Ruth  <br/><br/>
Consumers' readness/ attitudes towards advertisement via mobile phone devices: (Tanzania) 

 - Dar es Salaam  : University of Dar es Salam,  2007. 
 - xv,116p.  ;ill.  ;30cm. 
<br/><br/>Includes bibliographical references 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing industry<br/>Customer satsfaction<br/>Advertising<br/>Consumer<br/>Cellular radio
<br/><br/><label>LC Class. No.: </label>THS EAF HF5832.T34W54