Eileen Elliott De Saez <br/><br/>
Marketing concepts for libraries and information services 

 - London  :Library Association Publishing,  1993. 
 - 145p.  ;23cm. 
<br/><br/>Bibliography: p.135-141<br/>Incudes index 
<br/><br/><label>ISBN: </label>0-85157-448-3 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Library administration, <br/>Marketing,<br/> Management, <br/>Library planning
<br/><br/><label>LC Class. No.: </label>Z678.S23