Cateora, Philip R. <br/><br/>
International marketing 

 - 11th ed.- 
 - Boston:  McGraw-Hill,  2002 
 - xxv,693p.:  ill.;  28cm. 
<br/><br/><label>ISBN: </label>0-07-112312-1 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing<br/>International business enterprises
<br/><br/><label>LC Class. No.: </label>HF1416.C375